“What does he look like, doctor?”
Visually impaired mom-to-be, Tatiana Guerra, was able to "see" her baby's ultrasound with the help of a 3D printer in Huggies Brazil's new campaign.
Augusto Cruz Neto, partner and president of Mood, the agency behind the short, told BuzzFeedVideo, "We have adopted a cause and took advantage of 3D technology to honor all mothers, including those who can’t see, in this very important moment of motherhood, which is the ultrasound exam. There was no better way than taking this cause for the release of a product extremely careful too."
Tatiana, now 30 years old, was diagnosed with optic neuritis at 17, which inflames the optic nerve and causes blindness. Because of her disease, she's unable to truly see her unborn son.
But it doesn't stop her from being excited to show him the world.
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